Tuesday, May 31, 2011
Finding Details
Thursday, April 28, 2011
Consignment Dos and Don'ts
Following up on my last post, here's a list of lots of Dos and a few Don'ts that might help you if you are consigning work for the first time.
- Do some investigation into the store or gallery. Preferably visit it in person and meet the owner. Or if it is long distance, talk with the owner and ask for pictures of the interior.
- Do ask for a contract if one is not offered. The contract needs to spell out who is responsible for the work when in the store, who pays for shipping work to and from the store and what is their policy on lost and stolen items.
- Do ask what the commission split is, when payments are made.
- Do expect payment in a timely manner.
- Do keep your own inventory list and check off items as they sell.
- Do offer to help promote your own work. Send images and artist statements promptly.
- Do send new inventory regularly as pieces sell. A good display is key to selling well.
- Do give the gallery at least 6 months to sell anything before re-assessing.
- Do exchange pieces if they don't sell.
- Do give gallery 2-3 weeks notice if you want your work returned.
- Do stop by if the place is local, check your work, offer to clean it and generally be helpful.
- Do be nice, friendly and reliable to work with.
- Do be open to suggestions.
- Do expect politeness, respect and good business practices from the gallery or store.
- Don't tell the owner how to run their business.
- Don't complain needlessly - save your complaints for when they are justified. Justifiable complaints include - not being paid in a regular timely manner; owner does not return calls or emails; your work is not displayed; your pieces get lost stolen or damaged.
- Don't send work off and then forget all about it.
- Don't hesitate to tell the owner if your inventory list does not match theirs, or if their is a mistake on a payment slip.
- If your work is not selling at all and you have given it at least 6 months then don't hesitate to take it out, try somewhere else or try a different line of work maybe at a different price point.
Sounds like the artist carries a lot of the weight? Well yes they do, but there is an enormous amount of work involved in running a gallery or store and working to sell art. If you are an artist who makes good work, is reliable and professional to deal with and you come across a gallery owner who is the same then the chances are that you will develop a very good working relationship which will benefit you both.
Saturday, April 16, 2011
Selling on Consignment
- 'Consignment' is also known as 'sale or return' and it is when the artist places a number of their pieces for sale in a store or gallery owned and operated by another party. The artist retains ownership of the pieces until they are sold to a customer, at which time the artist is paid by the store owner. The store owner takes a 'commission', a % of the sales price.
- This commission could be anything but in my experience it varies from 35% to 50%. Some high-end galleries may take more. The commission covers all the expenses of retailing from paying sales staff to providing wrapping for the pieces.
- Selling on consignment leaves the artist free to make art and not worry about the business of selling and running a retail space. Especially vauable if this is not your strength and you find a good retailer.
- With co-operation from the retailer the artist can also use the store or gallery to test the market for different pieces, arrange small shows and presentations of new work.
- In my experience the best sales come from the best relationships (between artist and retailer)and the best relationships develop from mutual understanding and good communication. These things usually have to be worked at!
- Many artists grumble that with consignment the retailer is taking no risk with inventory, all the risk is taken by the artist. This is true of course, but can be mitigated somewhat if the retailer pays promptly for sales.
- Local retail outlets mean that you can check on your pieces - have they been moved, are they clean, are they displayed well, is inventory low? Long distance consignment requires far more trust in the retailer.
- If sales have been good and then suddenly drop off look into it right away, it could be a warning that things are not right with the store or gallery. This could be anything from it going out of business to it being so crowded with work that yours has been shoved out of sight.
- A contract with the gallery is a good idea, spelling out who is responsible for what and when cheques are sent out. Usually the pieces are insured in the gallery by the owner of the gallery and they are responsible for the work. Shipping work to the gallery is usually paid by the artist, shipping unsold work back is paid by the gallery. Most galleries pay out monthly, in the month following the sales month. If a gallery is constantly late with payment or often gets the payments wrong another warning bell should go off in the artist's head. The policy on lost or stolen items, and returned items is important to know.
- If things go really pear-shaped what can you do? If work has been sold and you haven't been paid, it can be a difficult situation, more so if the store is in another part of the country. This has happened to me and many other artists when Object Design gallery in Vancouver folded a couple of years ago after the owner pocketed money owed to the artists. Some of us launched small claims suits, some talked of hiring a collection agency. After considering the options I decided to take the loss.
- As of now I have work on consignment in two places. One is local and is the first store I ever consigned work with, it is far and away the best place to sell my work and the owner has become a good friend over the years. Mutual respect and commitment has been beneficial to both of us - I hope it continues a long time.
This is a long post, so I'll continue it next time with a list of dos and don'ts for consigning work. Meanwhile Happy Selling!
Thursday, March 31, 2011
Calling all art students
- Work hard.
- Establish a routine of regular working hours, tell everyone you know, repeat it continually.
- Buy a camera, learn how to use it and make a photo booth for your work.
- Start selling locally, move further afield as you become experienced.
- Try different things - you won't know if it works until you try it.
- Book-keeping - do your own, then you'll know what is coming in and what is going out.
- Artistic work feeds commercial work - do both if you can.
- Be reliable and nice with everyone - customers, gallery owners, suppliers etc
- Show off your art - wear you own handmade jewellery, clothing, accessories.
- When you can afford it, go to a workshop or conference, for creative renewal and networking.
I have tried my best to do all of these things and my hand-made jewellery business will be 12 years old this year. Here's a photo of a brooch I made in my early years - Oak Leaf in sterling silver, 14k gold and acrylic.
Wednesday, March 23, 2011
Buttons
A little taste of what I have been working on lately - some functional silver and enamel buttons. Most of them are constructed with both fine and sterling silver. I use the fine silver if possible for the enamelled parts and then the sterling for strength of construction. This palette of enamel colours always seems to fire easily and without problems, and I love these shades.
Ever since I was about eleven years old and picked up an old tin of buttons at a jumble sale I have always had a liking for these functional but pretty things. After I learned that buttons were originally purely for decoration, essentially sewn on brooches - buttonholes weren't invented until later - I had a resurgence of interest in them and decided to make some of my own.
Maybe it is because I am working in enamel a lot now, but I keep finding more things to do with enamelling - organisations, jewellers, museums, exhibitions and so on. I just joined Grains of Glass - have a look at their site, there is link to it on my side bar. Perhaps we are at the start of a new blossoming in the art of enamelling? I hope so, Happy Spring!
Thursday, March 3, 2011
Exhibiting Work
- Making exhibition work is very different from making production work for me, no time and cost restraints, very freeing, but also very demanding as there is no excuse for mediocrity.
- Working to an unbendable deadline - find out if you work well under last minute pressure.
- Working with a group - can you be part of a team putting on the show together, can you take instruction from the group leader?
- Solo show - will you crumble under the pressure of doing it all yourself or is this your dream?
- Can you handle the picky details of labelling all your packaging materials, giving precise instructions on how to display your work, handing over your work to others to display?
- Will you be miffed if the image of your work you submitted is not chosen for the show poster?
- Will you enjoy the opening party or do you hate these kind of events - too many big egos?
- What will you do with your unsold exhition pieces?
Beachcomber in sterling silver and found objects
Wednesday, January 12, 2011
New Year Resolutions
- stop selling on consignment at places where my pieces don't sell quickly, the pieces are just languishing there
- take some 'retreat' time to focus solely on ideas
- say no to repairing other peoples jewellery - why is this so difficult to do??
- stop worrying about worrying too much
- stop spending so much time on the computer
- stop spending so much time on Etsy, it is like a time-sponge and is only a small part of my business
- realise I can't do everything I want to do, so something has to go - this year it is less downhill skiing, and less knitting-group get togethers
- spend more time just wondering and thinking with my sketch book open in front of me
- stop thinking about money and how I need more of it
- get out of the production work head space whereby it is all about time and price
Well, I expect I could think up a lot more rules but as I said I must cut down on computer time. Now I am going to the work bench to see what gee-gaws I can clear away to make room for those exhibition pieces in the works.
